Over 20 years ago, I began my professional journey as a Fortune 500 sales leader. Through the years I have become obsessed with human potential - what prevents us from being our best selves and makes us unstoppable. This obsession has led to several certifications in this arena so I can help others unlock their greatness.
I started this business because too many leaders are struggling with sustaining year over year growth and are burnout from all the pushing for results - and I know I can help.
Like so many others, I’ve faced incredible challenges along the way. In 2016, I was juggling a senior sales leadership role, managing a team of high performers, raising a blended family of four middle-school-aged kids, and navigating the emotional toll of losing my father in 2014. On the outside, my life looked picture-perfect—the career, the family, the house, the car—but on the inside, I was falling apart.
I’ll never forget the day I collapsed to the bathroom floor in tears. That moment became a turning point in my life. It taught me the importance of alignment, resilience, and taking bold steps to reclaim my health and happiness—lessons that now guide the work I do to help others.
I became a Level Two Kundalini Yoga teacher to deepen my understanding of the human and soul connection, and a certified executive life coach with specialties in trauma awareness and limiting beliefs to learn the role of the nervous system in our day to day lives. Together, these have become my superpower for transformation.
Drawing from my professional background as a 10x sales champion and Fortune 500 leader, I knew I had to share what I learned in relatable, practical ways that generated real results.
Today, I teach professionals worldwide a trauma-informed approach to
unleashing their greatest potential in themselves
and those they lead.
By now, you’re probably asking yourself, "What does this have to do with me?" I get it—I would too.
Here’s the thing: I did the research. I consulted the best in the field. I put in the hours of work, so you don’t have to. The truth is, life is multi-faceted, and success isn’t a one-size-fits-all path.
This is where I come in.
With my experience, I’m uniquely positioned to give you the tools you need to succeed—personally and professionally. I take out the guesswork, share the missing ingredients, and provide you with step-by-step guidance to help you grow your business and transform your people not just possible but easier.
Today, I have the honor of working with high-performing professionals in the top companies around the globe to scale their business by transforming the lives of the people they lead and love.
And I want the same for you…
Imagine if you finally broke through...
What would be possible for you? your team? your family?
What if you were able to unlock the hidden potential with you and your team, 10x not only your business but your personal fulfillment too. The good news is, all of this is available to you, waiting for you to take the first bold step.
Wake up every day feeling energized, clear, and aligned with purpose
Thrive in a career they love and pursue passions that lit them up.
Create repeatable success because they were rooted in what truly mattered to them.
Have the time and energy to be fully present for their family, friends, and themselves without sacrificing business results.
Break-free from patterns of burnout and stress replacing them with joy and fulfillment.
Grow your business 10x or more with energy and enthusiasm.
Stop settling and step boldly into your full potential as a leader and as a person.
Become a role model, inspiring others with your courage and authenticity.
You created a ripple effect of positive impact that left the world a better place.
The Why Behind The Dragonfly:
The Dragonfly Effect is a movement ignited by the power of pursuing dreams with unwavering passion and purpose, inspiring others to embark on their own journeys of transformation.
Founded by Becca Powers, this movement harnesses the dragonfly's symbolism to foster personal and collective growth, resilience, and positive change. By embracing clarity, adaptability, and purposeful action, The Dragonfly Effect empowers individuals to create a ripple of impact that touches every aspect of their lives and communities.
Transformation and Growth:
Just as the dragonfly experiences a profound metamorphosis, this principle encourages embracing personal and collective growth through continuous learning and self-improvement.
Clarity and Vision:
Reflecting the dragonfly's panoramic vision, this principle emphasizes gaining deeper insights and making intentional decisions that align with one's true purpose.
Adaptability and Agility:
In a world of constant change, adapting like the agile dragonfly enables individuals to pivot effectively and thrive amidst uncertainty.
Purposeful Action:
Mirroring the dragonfly's focused flight, this principle inspires taking deliberate actions that drive impactful results, whether in personal achievements, social causes, or organizational missions.
Joy and Lightness:
Balancing hard work with moments of joy and gratitude leads to sustainable impact. This principle encourages celebrating small wins and finding beauty in the journey.
Join The Dragonfly Effect to unlock your potential, inspire others, and create a legacy of meaningful change.
Founder and CEO
Becca Powers is a Trauma-Informed Leadership Expert, USA TODAY Best-Selling Author, Fortune 500 Sales Executive, with 20+ years of experience.
Co-Founder and COO
Lynae brings over 20 years of experience in high-demand industries, excelling at leading teams, projects, and events—all with a flair for excellence and seamless execution.
Brand Awareness Manager
Tyler, a UCF psych grad, brings his passion for influencer culture and media to our team, offering fresh insights to elevate our clients’ success.
Executive Assistant
Kim blends exceptional customer service with digital savvy—bringing calm, clarity, and consistency to every task she touches.